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| Are Bots Worth the Bother? |
| The rise of mobile has created a huge
and constantly engaged user base in social and messenger apps. Whereas
the biggest travel apps have millions of downloads, the biggest social
media players have billions. Furthermore, the amount of time spent in
these kind of apps is rising faster than any other. So, how can you
harness this to your advantage? One approach that is already finding
success is artificially intelligent bots that can help customers in a
myriad of ways. These chatbots can create new booking channels, provide
communication with hard-to-reach consumers, help customer care teams and
answer a host of queries. Download this report to see how this new technology is giving brands an edge and find out:
The report features use cases of chatbots that have already been deployed and driving value by talking directly to travellers. These brands include:
This report is the first in our series in to artificial intelligence. Three more reports will follow on looking at deep learning, voice search and behavioural analytics. Subscribe to EyeforTravel On Demand to receive all of these and many other pieces of free research. Please let me know if you have any feedback. Kind regards Leo |
| Leo Langford Global Events Director EyeforTravel leo@eyefortravel.com +44 (0) 207 375 7158 |
| Travelaer, the sponsors of this report may be in touch with you |
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