This infographic and survey titled ‘Connected Traveller of Tomorrow’ was created by EyeforTravel surveying over 164 travel industry experts with a focus on data, online marketing, mobile, digital strategies and eCommerce to see what they thought was reinventing the market.

With research findings showing us that 148.3 million bookings were made online last year, and 65% of same-day hotel reservations were made via a smartphone, according to eMarketer. There is no doubt that technology and data will lead to acceleration, integration and new models and partnerships for the connected travel industry.
 
When it came to asking our respondents what would be the greatest opportunities to focus on in 2017 we had mobile as a clear winner at 74%, followed with content marketing at 65% followed by social media. Artificial intelligence, text based communication and application development closing in third.  Biometric tools and robotics are not the main focus for our respondents for 2017.

We have created a report and infographic discussing what companies are focusing on for 2017.

So to make the most of these technological advancements in the travel industry you have to find a balance between managing the service and the demand for it to match – it’s all about convenience and improving the customer journey. 

If you find this interesting fill in your details on the right and I will send the infographic and survey straight to your inbox. >>>
 
From this infographic you will get insights on:
  • What are the growth areas in 2017 -2018 and we will get you involved in our 2018 survey too to compare?
  • Where is the travel industry investing in terms of technology, mobile, online marketing and social media, where are they are focusing their efforts and resources?
  • Respondents’ answers to what barriers they see for the travel industry
  • Direct responses straight from the travel community on what really matters to them
 
If you find this interesting fill in your details on the right and I will send the infographic and survey straight to your inbox. >>>
 
 If you have any questions drop me a line on the details below.
 
Thanks,
 
Shreya



Shreya Ganapathy
Project and Research Director
EyeForTravel
E: shreya@eyefortravel.com
+1800 814 3459 x7150 (US)
+44 (0) 207 375 7150 (Global)

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Creating that Seamless of Travel Experience for the Connected Traveller

Access the infographic & survey results here